LEGAL REGULATION AND RISKS OF USING GENERATIVE ARTIFICIAL INTELLIGENCE
DOI:
https://doi.org/10.18623/rvd.v23.6343Palavras-chave:
Generative Artificial Intelligence, Information, Content, Technologies, Digital Environment, Fraudulent Activity, Legal RegulationResumo
This article examines the legal regulation of and the risks associated with the use of generative artificial intelligence. The development of this technology and its use in various fields have significantly increased the productivity of certain processes and improved the effectiveness of education and advertising creation; however, the negative consequences of using generative artificial intelligence must also be analyzed. The main purpose of the study is to examine legal regulation, identify the risks of applying generative artificial intelligence technology in various fields, and propose measures to minimize the risks associated with its use. The research methods are based on an analysis of a limited number of studies, analytical reports, reviews, and surveys conducted by competent online resources. Based on the results of the study, the following legal regulatory models in the field of generative artificial intelligence were identified: soft, restrictive, hybrid, and self-regulatory. The study demonstrates the existence of the following risks associated with the use of GenAI: AI-generated material may contain false information; consumers may make decisions based on erroneous responses and suggestions generated by generative artificial intelligence; generative artificial intelligence technologies may negatively affect the labor market; generative artificial intelligence may violate ethical, cultural, and religious norms; and GenAI technologies may be used in fraudulent activities for the purpose of obtaining material gain. Measures to minimize the risks of using generative artificial intelligence are proposed.
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