DESIGN AND EVALUATION OF AN OBE-BASED UNDERGRADUATE COURSE ON THE FUNDAMENTALS OF ENTREPRENEURSHIP IN CHINA

Authors

DOI:

https://doi.org/10.18623/rvd.v23.n2.4101

Keywords:

Entrepreneurship Education, Outcome-Based Education (OBE), Social Cognitive Career Theory (SCCT), Entrepreneurial Intention, Higher Education Reform

Abstract

In the context of China’s growing emphasis on innovation and entrepreneurship, higher education institutions are under increasing pressure to reform entrepreneurship education and better equip students for future challenges. This study investigates the effectiveness of applying the Outcome-Based Education (OBE) approach to an undergraduate entrepreneurship course, in comparison to traditional instructional methods. A quasi-experimental design was employed at a public university in Hebei Province to maintain ecological validity. The experimental group, comprising 39 students, received OBE-based instruction, while the control group, consisting of 36 students, followed a conventional teaching model. The findings demonstrate that the OBE approach produced significantly positive effects on key constructs derived from Social Cognitive Career Theory (SCCT), with the experimental group outperforming the control group across all major indicators. These results provide empirical support for the intergration of OBE into entrepreneurship education and offer practical recommendations for enhancing pedagogical practices within Chinese higher education.

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2026-01-19

How to Cite

Wang, S., & Zhang, R.-C. (2026). DESIGN AND EVALUATION OF AN OBE-BASED UNDERGRADUATE COURSE ON THE FUNDAMENTALS OF ENTREPRENEURSHIP IN CHINA. Veredas Do Direito, 23(2), e234101. https://doi.org/10.18623/rvd.v23.n2.4101