RESEARCH DIRECTIONS ON TOURISM PRODUCT DEVELOPMENT THROUGH BIBLIOMETRIC ANALYSIS ON SCOPUS AND WOS

Authors

DOI:

https://doi.org/10.18623/rvd.v22.n4.3574

Keywords:

Tourism Product Development, Sustainable Development, Tourism, Bibliometrics, Keyword Analysis

Abstract

This study is designed to explore and identify key research directions related to the topic of tourism product development. The data used for bibliometric analysis were collected on February 3, 2025, by retrieving information from the Scopus and Web of Science database systems. After merging the data and filtering English-language documents, 191 records were retained. The research methodology employed in this study includes descriptive statistics and keyword co-occurrence analysis, supported by the VOSViewer software. The study results indicate four main research directions in tourism product development: (1) Integrating the development of new tourism products with indigenous tourism to enhance visitor experiences; (2) Innovation in sustainable tourism product development at rural tourism destinations; 3) Marketing strategies for sustainable ecotourism development; (4) Sustainable development in the tourism industry. This study also suggests several potential future research directions on tourism product development, contributing to the diversification and enhancement of both the quantity and quality of research on sustainable tourism development, particularly in emerging economies.

References

Ballantyne, R., & Packer, J. (2016). Visitors’ Perceptions of the Conservation Education Role of Zoos and Aquariums: Implications for the Provision of Learning Experiences. Visitor Studies, 19(2), 193–210. https://doi.org/10.1080/10645578.2016.1220185

Benur, A. M., & BRAMWELL, B. (2015). Tourism product development and product Diversification in destinations. Tourism Management, 50, 213–224. https://doi.org/10.1016/J.TOURMAN.2015.02.005

Bramwell, B., & LANE, B. (2011). Critical research on the governance of tourism and sustainability. Journal of Sustainable Tourism, 19(4–5), 411–421. https://doi.org/10.1080/09669582.2011.580586

Buhalis, D., & Foerste, M. (2015). SoCoMo marketing for travel and tourism: Empowering co-creation of value. Journal of Destination Marketing & Management, 4(3), 151–161. https://doi.org/10.1016/J.JDMM.2015.04.001

Cleaver, M., Muller, T. E., Ruys, H. F. M., & Wei, S. (1999). Tourism Product Development for the Senior Market, Based on Travel-Motive Research. Tourism Recreation Research, 24(1), 5–11. https://doi.org/10.1080/02508281.1999.11014852

Clifton, J., & Benson, A. (2006). Planning for Sustainable Ecotourism: The Case for Research Ecotourism in Developing Country Destinations. Journal of Sustainable Tourism, 14(3), 238–254. https://doi.org/10.1080/09669580608669057

Donthu, N., Kumar, S., Mukherjee, D., Pandey, N., & Lim, W. M. (2021). How to conduct a bibliometric analysis: An overview and guidelines. Journal of Business Research, 133, 285–296. https://doi.org/10.1016/J.JBUSRES.2021.04.070

Fayos-Solà, E., & Cooper, C. (2019). Introduction: Innovation and the Future of Tourism. In The Future of Tourism: Innovation and Sustainability. Springer, Cham. https://doi.org/10.1007/978-3-319-89941-1_1

Flanigan, S., Blackstock, K., & Hunter, C. (2014). Agritourism from the perspective of providers and visitors: a typology-based study. Tourism Management, 40, 394–405. https://doi.org/10.1016/J.TOURMAN.2013.07.004

Font, X., Tapper, R., Schwartz, K., & Kornilaki, M. (2008). Sustainable supply chain management in tourism. Business Strategy and the Environment, 17(4), 260–271. https://doi.org/10.1002/BSE.527

García-Rosell, J. C., Haanpää, M., Kylänen, M., & Markuksela, V. (2007). From firms to extended markets: A cultural approach to tourism product development. Tourism: An International Interdisciplinary Journal, 55(4), 445–459.

George, R., & Booyens, I. (2014). Township Tourism Demand: Tourists’ Perceptions of Safety and Security. Urban Forum, 25(4), 449–467. https://doi.org/10.1007/S12132-014-9228-2/METRICS

Glover, P., & Prideaux, B. (2009). Implications of population ageing for the development of tourism products and destinations. Journal of Vacation Marketing, 15(1), 25–37. https://doi.org/10.1177/1356766708098169

Gretzel, U., & Jamal, T. (2009). Conceptualizing the Creative Tourist Class: Technology, Mobility, and Tourism Experiences. Tourism Analysis, 14(4), 471–481. https://doi.org/10.3727/108354209X12596287114219

Halkier, H., Kozak, M., & Svensson, B. (2014). Innovation and Tourism Destination Development. European Planning Studies, 22(8), 1547–1550. https://doi.org/10.1080/09654313.2013.784571/ASSET//CMS/ASSET/2269E1AF-CD28-4DE0-A4A7-13491952F6B4/09654313.2013.784571.FP.PNG

Hall, C. M. (2010). Changing Paradigms and Global Change: From Sustainable to Steady-state Tourism. Tourism Recreation Research, 35(2), 131–143. https://doi.org/10.1080/02508281.2010.11081629

Hall, M. C. (2011). A typology of governance and its implications for tourism policy analysis. Journal of Sustainable Tourism, 19(4–5), 437–457. https://doi.org/10.1080/09669582.2011.570346

Kasemsap, K. (2020). Sustainability, Environmental Sustainability, and Sustainable Tourism: Advanced Issues and Implications. In In Environmental and agricultural informatics: Concepts, methodologies, tools, and applications. IGI Global. https://doi.org/10.4018/978-1-5225-9621-9.CH077

Konu, H., Tuohino, A., & Komppula, R. (2010). Lake Wellness — a practical example of a new service development (NSD) concept in tourism industries. Journal of Vacation Marketing, 16(2), 125–139. https://doi.org/10.1177/1356766709357489

Lane, B., & Kastenholz, E. (2015). Rural tourism: the evolution of practice and research approaches – towards a new generation concept? Journal of Sustainable Tourism, 23(8–9), 1133–1156. https://doi.org/10.1080/09669582.2015.1083997

Luc, P. T. (2022). Bibliometrics of social entrepreneurship research: Cocitation and bibliographic coupling analyses. Cogent Business & Management, 9(1), 2124594. https://doi.org/10.1080/23311975.2022.2124594

Mariani, M. M., DI Felice, M., & Mura, M. (2016). Facebook as a destination marketing tool: Evidence from Italian regional Destination Management Organizations. Tourism Management, 54, 321–343. https://doi.org/10.1016/J.TOURMAN.2015.12.008

Novelli, M., Schmitz, B., & Spencer, T. (2006). Networks, clusters and innovation in tourism: A UK experience. Tourism Management, 27(6), 1141–1152. https://doi.org/10.1016/J.TOURMAN.2005.11.011

Okumus, B., Koseoglu, M. A., & MA, F. (2018). Food and gastronomy research in tourism and hospitality: A bibliometric analysis. International Journal of Hospitality Management, 73, 64–74. https://doi.org/10.1016/J.IJHM.2018.01.020

Pechlaner, H., Fischer, E., & Hammann, E. M. (2006). Leadership and innovation processes- development of products and services based on core competencies. Innovation in Hospitality and Tourism, 31–57. https://doi.org/10.1300/J162V06N03_03

Prebensen, N. K., Kim, H., & Uysal, M. (2016). Cocreation as moderator between the experience value and satisfaction relationship. Journal of Travel Research, 55(7), 934–945. https://doi.org/10.1177/0047287515583359

Prideaux, B. (2000). The role of the transport system in destination development. Tourism Management, 21(1), 53–63. https://doi.org/10.1016/S0261-5177(99)00079-5

Pulido-Fernández, J. I., Cárdenas-García, P. J., & Espinosa-Pulido, J. A. (2019). Does environmental sustainability contribute to tourism growth? An analysis at the country level. Journal of Cleaner Production, 213, 309–319. https://doi.org/10.1016/J.JCLEPRO.2018.12.151

Ramos-Rodrígue, A. R., & Ruíz-Navarro, J. (2004). Changes in the intellectual structure of strategic management research: a bibliometric study of the Strategic Management Journal, 1980–2000. Strategic Management Journal, 25(10), 981–1004. https://doi.org/10.1002/SMJ.397

Richards, G. (2018). Cultural tourism: A review of recent research and trends. Journal of Hospitality and Tourism Management, 36, 12–21. https://doi.org/10.1016/J.JHTM.2018.03.005

Richards, G., & Wilson, J. (2007). Creativities in tourism development. Routledge. https://doi.org/10.4324/9780203933695-29

Ritchie, J. B., & Crouch, G. I. (2003). The competitive destination: A sustainable tourism perspective. CABI Publishing.

Sándorová, Z., Repáňová, T., Palenčíková, Z., & Beták, N. (2020). Design thinking - A revolutionary new approach in tourism education? Journal of Hospitality, Leisure, Sport & Tourism Education, 26, 100238. https://doi.org/10.1016/J.JHLSTE.2019.100238

Sellick, M. C. (2004). Discovery, Connection, Nostalgia: Key travel motives within the senior market. Journal of Travel & Tourism Marketing, 17(1), 55–71. https://doi.org/10.1300/J073V17N01_04

Sharpley, R. (2009). Tourism development and the environment: Beyond sustainability? In Tourism Development and the Environment: Beyond Sustainability? Earthscan. https://doi.org/10.4324/9781849770255

Smith, S. (2015). A sense of place: place, culture and tourism. Tourism Recreation Research, 40(2), 220–233. https://doi.org/10.1080/02508281.2015.1049814

Smith, S. L. J. (1994). The tourism product. Annals of Tourism Research, 21(3), 582–595. https://doi.org/10.1016/0160-7383(94)90121-X

Tang, M., & XU, H. (2023). Cultural Integration and Rural Tourism Development: A Scoping Literature Review. Tourism and Hospitality, 4(1), 75–90. https://doi.org/10.3390/TOURHOSP4010006/S1

Wang, C., Chen, D., Kong, W., & JIA, H. (2024). Research on Product Development of Rural Study Tourism Based on the ASEB Analysis Method. Applied Mathematics and Nonlinear Sciences, 9(1). https://doi.org/10.2478/AMNS-2024-0804

Weaver, D. (2011). Can sustainable tourism survive climate change? Journal of Sustainable Tourism, 19(1), 5–15. https://doi.org/10.1080/09669582.2010.536242

Weaver, D. B., & Lawton, L. J. (2007). Twenty years on: The state of contemporary ecotourism research. Tourism Management, 28(5), 1168–1179. https://doi.org/10.1016/J.TOURMAN.2007.03.004

Yoon, Y., & Uysal, M. (2005). An examination of the effects of motivation and satisfaction on destination loyalty: a structural model. Tourism Management, 26(1), 45–56. https://doi.org/10.1016/J.TOURMAN.2003.08.016

Downloads

Published

2025-11-15

How to Cite

Bao-Hoang , P. N., Duc, T. L., & Thi, T. M. (2025). RESEARCH DIRECTIONS ON TOURISM PRODUCT DEVELOPMENT THROUGH BIBLIOMETRIC ANALYSIS ON SCOPUS AND WOS. Veredas Do Direito, 22(4), e223574. https://doi.org/10.18623/rvd.v22.n4.3574

Issue

Vol. 22 No. 4 (2025): Veredas do Direito, v. 22, n. 4 2025

Section

Articles

License

I (we) submit this article which is original and unpublished, of my (our) own authorship, to the evaluation of the Veredas do Direito Journal, and agree that the related copyrights will become exclusive property of the Journal, being prohibited any partial or total copy in any other part or other printed or online communication vehicle dissociated from the Veredas do Direito Journal, without the necessary and prior authorization that should be requested in writing to Editor in Chief. I (we) also declare that there is no conflict of interest between the articles theme, the author (s) and enterprises, institutions or individuals.

I (we) recognize that the Veredas do Direito Journal is licensed under a CREATIVE COMMONS LICENSE.

 

Licença Creative Commons Attribution 3.0