[1]
Hasibuan, R.R. et al. 2025. CELEBRITY ENDORSEMENT, PERCEIVED AI INTELLIGENCE, AND DIGITAL FIRM INTIMACY: A MIXED-METHODS STUDY ON SOCIAL MEDIA PURCHASE DECISIONS. Veredas do Direito. 22, (Sep. 2025), e3086. DOI:https://doi.org/10.18623/rvd.v22.n2.3086.